Cross-track Impact

Our hugely popular advertising format for the big messages and creative ideas - right in the heart of Stockholm's everyday pulse!

The large, classic billboards take over 15 of the busiest metro stations in Stockholm, reaching the broad public transport audience repeatedly. Over one million people travel by metro at least once a week, representing over half of all Stockholmers aged 16-80.

In addition to its exceptional visibility, the format is popular for creative solutions that span multiple boards, made possible by the fact that the boards are placed in groups of five.

Cross-Track Impact reaches Stockholmers in the middle of their everyday lives and offers not only unrivalled impact but also wide reach and high frequency.

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Signs with central locations at 15 of the busiest metro stations in the Stockholm metro.

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Available in sizes L and M.


	Amount	Reach	EA-VAC*
L	120	24 %	5 100 000
M	55	20 %	2 500 000

Made with HTML Tables

_{* Estimated Average - Visually Adjusted Contacts
Figures based on a weekly average over the year and 1 week promotion period}

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Pricelist

Suitable for those who

want long viewing time and the opportunity for creative, holistic campaigns across multiple billboards

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