Inspire customers and ensure your brand is top of mind just before the purchase decision!

Adshel FMCG is ideal for those who want to reach people around food stores and ensure your brand is associated with food shopping and dining inspiration. With as many as 7 out of 10 purchase decisions made directly in-store and up to 90% of brand decisions made at the shelf, there's a huge opportunity to be on customers' minds at exactly the right time.

Adshel FMCG is a classic advertising format that is placed at entrances and car parks adjacent to Sweden's most popular and well-frequented grocery stores; such as ICA, Willys, Coop, Hemköp, City Gross etc.

Available in connection with over 670 stores in almost 160 municipalities. Total turnover approximately SEK 107 billion.

1,500 signs adjacent to the grocery store's main locations.

‍

Available in sizes L and M.

_{* Estimated Average - Visually Adjusted Contacts
Figures based on a weekly average over the year and 1 week promotion period}

‍

Map Adshel FMCG L

Map Adshel FMCG M

‍

Pricelist